Blogging is a great tool for you to add to your real estate business. The different Blogging strategies that you will learn in the Power of Google Marketing Plan will help you develop your online presence and each Blogging strategy has their own unique goals and benefits:
Property Blogging– Imagine sharing with your potential seller that you have the ability to Virtual Tour their home to over 300,000 real estate professionals nationwide? Do you feel this will bring value to your Listing Presentation? Your Virtual Tour can even be found world-wide, as real estate is no longer just a local venture. Learn how to create a spectacular blogging presentation.
Brand Blogging– This Blogging strategy allows you to talk about your industry….the industry of real estate. Thus building your real estate brand. Getting information to help you with your writing seems to be the biggest challenge to Realtors. Using various different methods to assist you in gathering information to allow your creative juices flowing is essential.
View this short video for great tips.
Some tools you may want to consider are:
Google Alerts– when using Google Alerts, you can set up a search on Google that any time a certain phrase is written on the world-wide-web, you’ll be notified via email. I would recommend that you set up a separate email for this task and then when you are ready to blog, you go to your source of information, read what’s happening on the web in the related subject and write your blog.
KCM Blog– This is blog site that is all about real estate. While you are able to re-blog their information, they also offer a paid membership that allows certain benefits. This may be a great tool for you to add to your toolbox.
The National Association of Realtors also offers free information to assist you with your blogging strategies. All you need to do is sign up for this free service. Use this information to create blogs and then have those blogs automatically be shared on your social sites. Be known as an expert of your field.
Community Blogging– Using Google alerts may be a great tool for finding out what is happening in your particular farming area or community that you are marketing to. Just imagine, as news hits the web, you can blog about it.